Getting started with digital signage isn’t really the easiest of tasks. It takes a lot of planning, from determining your digital signage goals, needs, and budget, to picking the right digital signage hardware and software solutions. So, what to look at when buying outdoor digital totems?
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Outdoor digital signs are a versatile product. They can be useful for more than one purpose. We can all agree that the most commonly known function of outdoor digital totems is OOH advertising. Simple outdoor advertising digital totems can be upgraded with numerous add-ons. With various integrated devices, digital kiosks can get new functionalities, such as wayfinding, interactivity, environment data collection, self-service, and others.
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Smart cities are all about the optimization of city operations and their processes. With this in mind, we can conclude that messaging in public areas and improved information access are what digital signage can do within the field of smart cities.
Learn more about digital signage and its place in the smart city concept.
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The increasing adoption of digital signage products has led to a surge in available solutions, causing confusion for customers. Particularly, it's unclear what constitutes a sufficiently good outdoor digital sign. In our extensive article, we address this question, aiming to assist you in making informed choices for your outdoor digital signage needs and contributing to the growth of the digital signage industry.
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Despite the fact that every year industry rapidly grows, there are still some ambiguities. To understand the purpose and the benefits of outdoor digital signs we have to understand what LCD displays actually are.
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